Which Works Better for Your Market?
In the global wellness industry, the format can be just as decisive as the ingredient itself. At Regal Impex, we specialise in supplying food-grade Amla Powder for international buyers — and one trend we keep hearing from the market is the ongoing debate: powder or capsules?
Both have clear advantages:
Powder: Highly versatile, used in smoothies, teas, functional snacks, and even skincare. Particularly popular in regions like Japan, UAE, and Australia, where consumers value natural, customisable wellness.
Capsules: Convenient, pre-measured, and taste-neutral. Preferred in markets like USA, UK, and Canada, where supplement routines are part of daily life.
For exporters, importers, and brand owners, understanding your market’s preferred format means:
1. Choosing the right product presentation.
2. Tailoring packaging and labelling.
3. Streamlining compliance with local regulations.
Two forms, one superfood. Which sells better for you – Powder or Capsules?
👉 Share why in the comments.
Your feedback will not only help identify current trends but also shape how we serve diverse markets in 2025 and beyond.
💬 Share Why – Let’s map global preferences together.
