When marketing Amla powder or supplements in the European Union, the health claims you make on product labels must comply with stringent regulations set by the European Food Safety Authority (EFSA). EFSA evaluates and approves health claims to ensure they are scientifically substantiated, protecting consumers and maintaining high standards in the marketplace.
What Are EFSA Health Claims?
EFSA health claims are statements made on foods and supplements that describe beneficial effects linked to consumption. These include:
General function claims: Supporting normal body functions like immunity or antioxidant defense.
Risk reduction claims: Lowering the risk of disease (rarely approved for botanicals like Amla).
Child development claims: Specific to growth and development.
Only claims authorized based on EFSA’s scientific opinions can be used in the EU, governed by Regulation (EC) No 1924/2006.
EFSA’s Position on Amla Health Claims
For Amla (Emblica officinalis), EFSA recognizes claims related mostly to its antioxidant properties attributed to high vitamin C content. Approved claims include:
Aiding the maintenance of the immune system.
Protection of cells from oxidative damage.
Contributing to normal collagen formation for skin health.
However, EFSA requires these claims to be supported by clear compositional analysis and prohibits disease treatment claims without full authorization.
What This Means for EU Brands
EU brands can promote Amla as an antioxidant-rich ingredient supporting immunity and skin health, provided they comply with EFSA’s standards for scientific evidence and label wording. Unauthorized claims, such as curing diseases, are prohibited to avoid regulatory penalties.
Brands should consult EFSA’s guidance and the EU Register of Nutrition and Health Claims for compliant terminology to maintain transparency and consumer trust.
Want detailed guidance on permitted EFSA health claims for Amla?
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EFSA Approved Health Claims for Amla: What EU Brands Can Legally Say
